01
2025
Halcyon
Identity & packaging
A cold-brew brand that wanted to look like a record label. It worked.
7 wks
Duration
3
Studio team
Shipped
Status
Selected projects — 2023 to now
THE WORK
02
2025
Northbank
Brand & web
Repositioning a 90-year-old property developer for a generation that rents.
8 wks
Duration
4
Studio team
Shipped
Status
03
2024
Orbit Fitness
Campaign
Out-of-home across four cities. Eleven million impressions, zero stock photography.
9 wks
Duration
5
Studio team
Shipped
Status
04
2024
Maison Ivor
Art direction
Six seasons of editorial for a fragrance house that had never shot anything.
10 wks
Duration
6
Studio team
Shipped
Status
05
2024
Tectonic
Motion & sound
A title sequence and sonic identity for a documentary series on plate tectonics.
11 wks
Duration
7
Studio team
Shipped
Status
06
2023
Pale Blue
Identity
Naming and brand for a climate fund. Restrained, on purpose.
12 wks
Duration
8
Studio team
Shipped
Status
How a project runs
01
Interrogate
Two weeks of asking uncomfortable questions of everyone who'll sit still.
02
Three routes
Not nine. Three, each with a real point of view and a reason to exist.
03
Build it out
Type, colour, motion, sound, tone. The whole system, not a logo sheet.
04
Hand over
Guidelines your team can actually use, and a month of us on call.